Flemish weekly magazine HUMO produced a series of ads a while back that I just had to post here for no other reason than to give some of you who might not have seen these ads a chance to do so. The message is that mixing cultures is a good thing and no matter if you agree with that or not, the ads themselves are quite interesting in their depictions of known world figures outside of the boundaries in which we usually see them.

HUMO is no stranger to producing controversial ads and these were no exception to that. Older folk called the ads insensitive and tasteless but as you might expect anything that the ‘older folk’ get upset about only helped make the ads (and therefore the magazine) that bit cooler to their younger target audience.

The poster campaign was in fact so successful that it didn’t last long because the posters wouldn’t stay up for long before being stolen to be re-hung on various bedroom walls in Belgium!

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HUMO magazine